Korean TV’s Unlikely Star: Subway Sandwiches
The New York Times interviewed me for their piece about product placement (like Subway!) in K-Dramas.
Journalist, Author & Syndicated Columnist
The New York Times interviewed me for their piece about product placement (like Subway!) in K-Dramas.
MTV News interviewed me for this piece on how differently “Parasite” director Bong Joon-Ho and BTS are viewed by critics.
Too bad they didn’t quote me correctly. The sentiment is there, but this isn’t exactly what I said. How do I know? They asked for my answers via e-mail. And I saved that e-mail.
South Korean rapper PSY’s “Gangnam Style” video has more than 200 million YouTube views and counting, and it’s easy to see why. No Korean language skills are needed to enjoy the chubby, massively entertaining performer’s crazy horse-riding dance, the song’s addictive chorus and the video’s exquisitely odd series of misadventures.
“People are surprised — bewildered, really — at PSY’s popularity abroad,” says Susan Kang, chief evangelist for Soompi.com, the mammoth online site dedicated to Korean pop music. “You have people saying, ‘We have all these beautiful guys and girls that have tried to break through to the U.S. market with little success. So why PSY?’ But of course they are embracing it to the fullest, and it’s causing a renewed interest in and respect for his music.”