Jae-Ha Kim

“People are surprised — bewildered, really — at PSY’s popularity abroad,” says Susan Kang, chief evangelist for Soompi.com, the mammoth online site dedicated to Korean pop music. “You have people saying, ‘We have all these beautiful guys and girls that have tried to break through to the U.S. market with little success. So why PSY?’ But of course they are embracing it to the fullest, and it’s causing a renewed interest in and respect for his music.”

R and B singer Ywada, who hails from Tampa, Fla., says that it didn’t come as a surprise to family and friends when she decided to pursue a career in music. Born to a singer and a sound engineer, she grew up in a household filled with music. Now 26, the mononymous artist is celebrating the release of her current single “Count Me Out.” She’s also working with the Women’s Breast Health Initiative (WBHI) to bring awareness to breast cancer — a disease her close family and friends have had to battle.